Dr. Thomas R. Steinhagen
tsteinhagen@ben.edu
Phone: 480-832-2466
Degree Level/Concentration: Doctorate/Management/Marketing/Sales/Education
Professional Background:
Dr. Steinhagen brings extensive experience in the
business arena managing, marketing, and promoting consumer package goods,
industrial products, and services in such varied channels of distribution as
industrial, electrical wholesale, mass merchandise, automotive outlets, retail
hardware and home center, wholesale distribution, and warehouse clubs. Notable
activities in marketing/marketing management include product management, market
research, trade shows, sales promotions, and point-of purchase merchandising,
as well as a broad spectrum of selling and sales management activities,
including management of distributors/mfg. reps, and sales training. Extensive Pacific Rim/Asian experience specifically in product
development, manufacturing, sourcing, and foreign operations.