Click here to view all of the 2018 Alumni Achievement Award recipients.
Brad Weyer graduated from Benedictine University with a B.B.A. in Finance in 2006. He is now the Senior Director of Business Insights & Analytics for McDonald’s USA. He currently oversees all business case development, forecasting, advanced analytics, strategic business consulting and revenue management for McDonald’s USA, a $37 billion business unit. He started as an intern for McDonald’s Latin America just over 12 years ago while he was going into his senior year at Benedictine. Over the years, Weyer’s career has allowed him to hold positions in International Business, Customer Analytics, Regional Insights, Consumer Insights, Menu Management, Business Strategy, Innovation and Revenue Management. Some highlights and accomplishments include turning around a low performing region to become a top five performer, launching more than five new products to achieve category growth goals, co-creating a new restaurant concept, developing pricing strategy and revenue management initiatives, building an advanced analytics department and being the co-architect of the $1 $2 $3 Dollar Menu that was just launched this year.
Although Weyer is a native Chicagoan, it wasn’t until he moved to Washington, D.C. to work for the Washington/Baltimore Region of McDonald’s USA that he would meet his wife, Cassie. Brad and Cassie currently live in the western suburbs of Chicago with their three daughters, Madelyn, Catherine and Rosalynn, along with their beloved wheaten terrier, Chandler Bing.
In his spare time, Weyer enjoys serving at his local church where he is involved with biblical education for youth ministries, attending men’s bible studies and community groups. Growing up with three sisters and now having three daughters, Weyer is also proficient at painting nails, making pig tails and may or may not know the words of every Disney princess song.