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"There are no great limits to growth because there are no limits of human intelligence, imagination, and wonder."

-Ronald Reagan former President of the United States and Sports Broadcaster


The Sports Communication Concentration

For the Major in Communication Arts

Deb Antoine
Lead Communication Arts Faculty

The Communication Arts major with the concentration in Sports Communication enables students with a background or interest in media communications and a special passion for sports to learn about this phenomenon and the impact that it has on the fiber of American society. The concentration helps develop the basic writing, reporting, research, design, and production skills we teach to all Communications Arts majors, with special coursework designed to adapt those skills to the exciting field of sports communications. Students will learn the skills and principles necessary to pursue a variety of career options related to sports information, such as sports writer, sports anchor, sports front office administrator, sports community relations director and athletic director at the high school, college, semi-professional and professional levels.


Communication Arts majors wishing to pursue the concentration in Sports Communication must choose 12 hours of coursework from the following courses:

(Click on the course name to show description)

COMM 264 | Sports Journalism

  • This course is designed for students to adapt skills learned in COMM 209 (Newswriting and Reporting) toward a variety of sports environments and applications. Students will write press releases and do hard news reporting, as well as learn about the inner workings of the sports communication environment. 3 semester hours.

COMM 265 | Sports Broadcasting

  • Students will apply basic skills learned in COMM 254 (Writing for the Electronic Media) and COMM 257 (Digital Video Production) to a variety of video and multimedia applications. Emphasis will be on writing effective broadcast sports stories, conducting professional interviews, and covering sports beats on campus. Students will also produce multimedia stories for inclusion in the University's online newspaper. 3 semester hours. 

COMM 297 | Internship in Sports and Leisure Communication

  • Practical experience in public relations, electronic media, journalism, advertising or multimedia supervised by the Communication Arts department. Up to 3 internship hours may be applied toward the 39 hour major requirement. Up to 12 hours may apply toward the 120 hours for graduation. Prerequisite: consent of internship coordinator, department chair, and at least 3.0 G.P.A. Course Repeatable. Maximum number of units allowed 12. 2-6 semester hours.  

MGT 305 | Introduction to Sports Culture in America

  • This course introduces students to the business side of sports in America. It provides an overview for the opportunities in the sports and leisure industry. The course emphasizes critical thinking skills. Topics covered include ethics, social concerns and the economic impact of sports and leisure upon America. 3 semester hours. 
To view descriptions of the other required and elective courses, view the Writing and Publishing Curriculum or the  Communication Arts Curriculum.