Institute for
Business Analytics
and Visualization (IBAV)

“The team at the Institute for Business Analytics and Visualization demonstrated exceptional effort and thorough, well-thought-out business plans for our team’s consideration. The overall presentation and content of each project was exceptional. Well done!”

— Christine Churchill
Managing Director
Customer Service Institute of America

The Institute for Business Analytics and Visualization (IBAV) is a place for businesses to find innovative resources for projects. IBAV projects can help develop, confirm or explore business insights that will optimize organizational decision-making.

IBAV brings together an interdisciplinary group of faculty, students and organizations in the marketplace. The primary goal is to match faculty members and students with organizational projects that are mutually beneficial. Partnering organizations benefit by leveraging expertise and resources from IBAV to complete short-term projects that typically last one semester (August-December or January- May) or a full academic year (August-May).

  • Business Analytics
    Business
    Analytics
  • Marketing Plans
    Marketing
    Plans
  • Integrated Marketing Communications
    IMC/Promotional
    Plans
  • Marketing Research
    Marketing
    Research
  • Digital Marketing
    Digital
    Marketing

Integrated Marketing Communications
IMC/Promotional
Plans

“Your students did a phenomenal job. We are still going through all of the data they provided. There is some fantastic information and insight in the full report. Overall, our team was quite impressed with the level of work done.”

—Cindy Bombacino
Senior Director, Category Marketing
ConAgra Foodservice

Goodwin College of Business
 benedictine university

Richard Cali
Associate Dean
rcali@ben.edu
(630) 829-6206

Goodwin Hall, Room 250
5700 College Rd.
Lisle, IL 60532
8:30 a.m. - 5:00 p.m.